CORAL GABLES, Fla. (April 27, 2015) — Today when you visit miami.edu, you’ll find our new redesigned top-tier website that represents a huge upgrade, not just in design, but navigation, display, content, and back-end technology. The pages of the new University website “respond” to whatever device you view it on, whether a cell phone, tablet, laptop, or desktop. Content has been arranged to help you find what you are looking for more quickly, and the display features larger graphics and images.
Nearly two years in the making, the new site was developed by Web and Digital Communications and Marketing, working in conjunction with Information Technology and outside consultants. The site is hosted in the cloud and utilizes a new content management system (CMS) that UM has implemented. Many more sites throughout the University will migrate to this new system later this year, including those of administrative units and schools and colleges.
During the past two years, Web and Digital Communications has conducted extensive surveys and testing, interviewed nearly a dozen content management companies, and conducted monthly meetings with web administrators throughout the three campuses to discuss the process; review design, hosting, and CMS solutions; and elicit critical feedback to ensure the new site strengthens the University’s overall web presence. As part of the process, a comprehensive assessment of the top-tier website was conducted among key constituencies—prospective and current students, faculty and staff, alumni—which served as a baseline for the current redesign. Meetings, focus groups, and surveys were conducted with these groups to assess navigation, functionality, integration with the University’s marketing/messaging, and relevance of content.
Among the key features:
– Utilizes responsive design.
– Streamlined navigation and “hover” menus help users find information more quickly.
– Content showcases key initiatives and audiences, including research, community service, students and prospective students, and alumni.
– Features social media interactions on the home page.
– A UM News channel that showcases stories on what is happening at the U from all schools and colleges and across all disciplines. News stories can be searched by category or school or college.
During the next several months, you will continue to see tweaks and changes as we fine tune our processes and make improvements to miami.edu. If you have questions or want to make a suggestion, you can provide feedback to firstname.lastname@example.org.
Along with the University’s top-tier website redesign, the Web and Digital Communications and Marketing team is currently inventorying University websites at http://my.web.miami.edu. If you manage or contribute to a UM Website, use your Cane ID to log in to the My Web service and share it with us. Individuals who share their site information will be kept in the loop on new Web services available and will also be given an opportunity to migrate to the new CMS service as soon as possible.